I understand why both TNA and DA did it. I just think it wasn't a good look for TNA at all.
Also as much as Spike messed up with TNA don't think it's fair to say they didn't give a shit especially after all the money they laid for Hogan and etc plus letting TNA try and do that awful Monday Night War attempt.
Based on TNA's track record they will find a way to turn this into Storm recruiting Bram I guess best answer I can come up with for it.
Edit: Or apparently Storm views Mickie as a old friend so I guess it has nothing to do with Bram like I thought.